In a significant shift within the Indian automotive market, Mahindra and Mahindra has overtaken Tata Motors in sales for the first time in over five years. This development highlights the increasing demand for Mahindra’s SUVs and the challenges faced by Tata Motors.
Mahindra and Tata Motors Sales
September 2024 Sales Summary
Manufacturer
Sales Units
Year-on-Year Growth
Exports
Mahindra
51,062
24% (from 41,267)
1,528
Tata Motors
41,063
-8% (from 44,809)
N/A
Maruti Suzuki
144,962
N/A
N/A
Hyundai Motor
51,101
N/A
N/A
Key Highlights
Mahindra’s strong sales were bolstered by the popularity of models like the Bolero, Scorpio-N, XUV700, and notably, the updated XUV 3XO.
Tata Motors experienced a decline in sales due to slow customer demand and seasonal factors, leading to a strategic readjustment of their wholesales.
The retail market saw a decline of over 5% in Q2 FY25 compared to the previous year, according to Tata Motors’ management.
Mahindra SUV Lineup Overview
Model
Price Range (₹)
Key Features
Specifications
Bolero
9,50,000 – 12,50,000
Tough body, excellent off-road capability
1.5L diesel, 75 hp, 210 Nm
Scorpio-N
12,40,000 – 24,20,000
Luxurious interior, advanced safety features
2.2L diesel, 130-175 hp
XUV700
14,99,000 – 26,79,000
AI-based driver assist, panoramic sunroof
2.0L turbo petrol, 2.2L diesel
XUV 3XO
11,99,000 – 19,99,000
Smart infotainment, spacious cabin
1.2L petrol, 1.5L diesel
Tata Motors SUV Lineup Overview
Model
Price Range (₹)
Key Features
Specifications
Punch
6,00,000 – 9,50,000
Compact size, high safety rating
1.2L petrol, 84 hp
Nexon
7,90,000 – 13,50,000
EV variant, multiple safety features
1.2L petrol, 1.5L diesel
Curvv
12,00,000 – 19,00,000
Stylish design, advanced tech features
1.2L turbo petrol, 1.5L diesel
Harrier
15,00,000 – 25,00,000
Spacious, robust SUV
2.0L diesel, 170 hp
FAQs about Mahindra and Tata Motors
What caused Mahindra to overtake Tata Motors in sales?
Increased demand for Mahindra SUVs, particularly the updated XUV 3XO, contributed significantly.
How did Tata Motors’ sales perform in September 2024?
Tata Motors recorded a sales figure of 41,063 units, an 8% decline from the previous year.
What are the popular models from Mahindra?
The Bolero, Scorpio-N, and XUV700 are among the top-selling models.
What factors contributed to Tata Motors’ sales decline?
Slow customer demand and seasonal variations in purchasing behavior.
How many units did Mahindra export in September?
Mahindra exported 1,528 units to international markets.
What measures is Tata Motors taking to manage inventory?
Tata Motors has adjusted wholesales to align with lower retail sales.
Are there any new models launched by Tata Motors recently?
Yes, Tata Motors launched the updated Nexon and introduced a CNG variant.
What features does the XUV700 offer?
The XUV700 includes AI-based driver assistance and a panoramic sunroof.
What is the price range for Mahindra’s popular SUVs?
Prices range from ₹9.5 lakh for the Bolero to ₹26.79 lakh for the XUV700.
How does the sales of Tata Motors compare to its competitors?
Tata Motors sold 41,063 units, significantly lower than Mahindra’s 51,062 and Maruti Suzuki’s 144,962.
What are the specifications of the Tata Punch?
The Punch features a 1.2L petrol engine with an output of 84 hp.
What is the estimated price range for the Tata Nexon?
The Nexon is priced between ₹7.90 lakh and ₹13.50 lakh.
What benefits do Mahindra SUVs offer?
They are known for their durability, off-road capability, and spacious interiors.
What are the performance specs of the Mahindra Scorpio-N?
It has a 2.2L diesel engine offering 130-175 hp, depending on the variant.
Is the updated Curvv from Tata Motors well-received?
Yes, the Curvv has garnered positive feedback from customers.
