What Happened?
Lamborghini has quietly scrapped its first fully electric supercar project after realizing the buyer pool is almost non‑existent. The Italian marque says it will stay with electrified powertrains instead of a pure EV for now.
Lamborghini Kills Its First Electric Car: Why the Target Market Was Near Zero
Advertisement
Image: Lamborghini Kills Its First Electric Car: Why the Target Market Was Near Zero – Performance Comparison and Specifications
Design & Looks
Even though the car never reached production, concept renders showed the classic sharp angles Lamborghini fans love. The silhouette kept the low nose, wide stance, and iconic scissor doors, promising a future where electric motors could sit inside the brand’s traditional design language.
Advertisement
Performance & Mileage
Details are sparse, but insiders say the prototype aimed for 0‑62 mph in under 3 seconds, matching the Huracán. Range was projected around 250 miles on a single charge – respectable, yet far short of the 400‑plus miles offered by rival EVs.
Key Specs Table
| Engine | Mileage (mi) | Price (USD) | Top Features |
|---|---|---|---|
| Electric motor (dual) | ≈250 | $250,000‑$300,000 |
|
Price & Rivals
At a projected $250k‑$300k, the car would sit next to the Porsche Taycan Turbo and the Tesla Roadster. However, those competitors already have proven EV platforms and broader dealer networks. Lamborghini’s limited dealer base makes the EV gamble even riskier.
Why the Market Is ‘Close To Zero’
Luxury buyers still crave the roar of V10s and V12s. Surveys show most supercar owners plan to stick with internal combustion for the next decade. Add charging infrastructure concerns and high purchase price, and the potential customer base shrinks dramatically.
Advertisement
FAQ
What was the estimated range of Lamborghini’s cancelled electric car?
About 250 miles per charge, according to leaked specs.
Will Lamborghini ever make a fully electric supercar?
The company says it will focus on hybrid and electrified models first, but a pure EV could appear once demand grows.
Is a hybrid Lamborghini a better investment than a full EV?
For now, hybrids preserve the brand’s sound and performance heritage while offering some electric benefits, making them a safer bet for collectors.
Advertisement
What do you think about Lamborghini’s decision? Share your thoughts in the comments below.
Source: Read Official News
Advertisement