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Suzuki Samurai Lawsuit: Why Suzuki Took Consumer Reports to Court

Bottom Line Up Front

Suzuki filed a lawsuit against Consumer Reports in 1990 after the magazine’s “roll-over” test hurt Samurai sales.

Suzuki Samurai Lawsuit: Why Suzuki Took Consumer Reports to Court

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Image: Suzuki Samurai Lawsuit: Why Suzuki Took Consumer Reports to Court – Performance Comparison and Specifications

Design & Looks

The 1988 Samurai looked like a tiny Jeep – boxy, with round headlights and a short wheelbase. Its simple, rugged design appealed to buyers who wanted a cheap, go-anywhere vehicle.

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Performance & Mileage

Under the hood sat a 1.3‑liter four‑cylinder that produced about 61 hp. It wasn’t a speed demon, but the light weight gave it decent fuel economy – roughly 30 mpg combined – and enough torque for light off‑road duty.

Price & Rivals

When it launched, the Samurai cost around $7,500, undercutting rivals like the Jeep Cherokee and Ford Bronco. Its low price made it a favorite among first‑time SUV owners.

Engine 1.3 L 4‑cyl
Mileage ~30 mpg combined
Price (1988) $7,500
Top Features
  • Compact 4‑door SUV
  • Lightweight ladder frame
  • Off‑road capable

FAQ

  • What was the main claim in Consumer Reports’ test? The magazine said the Samurai could roll over in a sharp turn, which many readers took as a safety warning.
  • Did the lawsuit stop the negative coverage? No, the case settled out of court and the report remained online, but Suzuki won a small damages award.
  • Is the Suzuki Samurai still worth buying today? Collectors love it for its simplicity, but modern safety standards make it a niche choice.

What’s your take on the lawsuit? Leave a comment below.

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